Imagination Tech

Imagination Tech

At Imagination, we love engineering the graphics, CPU, and AI chip designs that are at the core of your favourite electronic products. What’s unique about our designs is that they’re high-performance and power efficient, while being squeezed into the smallest space possible. That means a no-compromise approach to making your gadgets smart and portable. It’s this philosophy that has led to Imagination powering more than 10 billion of the world’s most iconic electronic devices; from phones to drones.

Ray traced soft shadows in real time in Spellwrath

Michael Kissner is an indie game developer. With a past in mathematical physics, he has always been interested in the physical aspects of light. His.

PowerVR at GDC 2016: ray tracing and high-end graphics on mobile

At GDC 2016, PowerVR continues to set the bar for high-end graphics in mobile thanks to the efficiency of the Rogue architecture. Here’s a preview of what.

Go from zero to hero in one day with Unity 5 plus hybrid rendering

The focus of this posting is to show Unity artists how easy it can be to add true reflections and shadows to their content using our hybrid rendering.

Tiling positive or how Vulkan maps to PowerVR GPUs

Welcome to the last blog post in the series! You might notice that it’s a bit late – this has been sitting mostly complete on my account for months, but.

Ray tracing, the walking dead and monster trucks at MWC 2016

Mobile World Congress in Barcelona has served as a launchpad for some of the most exciting innovations in graphics technologies from Imagination. In 2014.

PowerVR Series8XE: improving efficiency and reducing costs for the ultra-affordable market

The past year has done wonders for affordable consumer electronics devices. We’ve seen a major boost in areas like Latin America or Asia where many hero.

GPU performance analysis on Fantasy Warrior 3D with PVRTune

In my previous post I provided a brief introduction about our target platform (Cocos2d-x on PowerVR GPUs), and a set of profiling rule and tools. In this.

Analyzing and optimising the Cocos2d-x game engine for PowerVR GPUs

This is the first in a short series of posts about our recent collaboration with Chukong Technologies on the Cocos2d-x game engine. In this article, I.

Unearthing the Holy Grail: real-time ray tracing on PowerVR GR6500 at CES 2016

Graphics on mobile devices have seen an incredible evolution in the last decade.