--- title: Imagination Blog | AR description: AR | --- [![Imagination](https://blog.imaginationtech.com/hubfs/Imagination_December2019%20Theme/Images/Header%20Logo%20White.svg) ![Imagination](https://blog.imaginationtech.com/hubfs/Imagination_December2019%20Theme/Images/Header%20Logo%20Black.svg)](https://blog.imaginationtech.com/) - [Products & Solutions](https://www.imaginationtech.com/products/) - [GPU](https://www.imaginationtech.com/products/gpu/) - [CPU](https://www.imaginationtech.com/products/cpu/) - [AI](https://www.imaginationtech.com/products/ai/) - [Ethernet](https://www.imaginationtech.com/products/ethernet/) - [Ray Tracing](https://www.imaginationtech.com/products/ray-tracing/) - [Automotive](https://www.imaginationtech.com/products/automotive/) - [Consumer](https://www.imaginationtech.com/products/consumer/) - [Desktop](https://www.imaginationtech.com/products/desktop/) - [Mobile](https://www.imaginationtech.com/products/mobile/) - [Product Finder](https://www.imaginationtech.com/products/catalog/) - 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[Corporate Social Responsibility](https://www.imaginationtech.com/csr/) - [Leadership Team](https://www.imaginationtech.com/leadership/) - [Contact Us](https://www.imaginationtech.com/contact-us/) - [Careers](https://www.imaginationtech.com/careers/) - [Work at Imagination](https://www.imaginationtech.com/careers/) - [Life at Imagination](https://www.imaginationtech.com/careers/life-at-imagination/) - [Hybrid Working](https://www.imaginationtech.com/careers/hybrid-working/) - [Early Careers](https://www.imaginationtech.com/careers/early-careers/) - [Search Jobs](https://www.imaginationtech.com/careers/vacancies/) × # Imagination Blog ##### Technology, news and insights [![](https://blog.imaginationtech.com/hubfs/Imported_Blog_Media/metaverse.jpg)](https://blog.imaginationtech.com/the-role-of-the-gpu-in-experiencing-the-metaverse/) ## [The role of the GPU in experiencing the Metaverse](https://blog.imaginationtech.com/the-role-of-the-gpu-in-experiencing-the-metaverse/) [GPU](https://blog.imaginationtech.com/tag/gpu) [Ray tracing](https://blog.imaginationtech.com/tag/ray-tracing) [AR](https://blog.imaginationtech.com/tag/ar) [VR](https://blog.imaginationtech.com/tag/vr) 4 min read How we’re harnessing the power of GPUs for both virtual immersion and large-scale data processing. [Read more](https://blog.imaginationtech.com/the-role-of-the-gpu-in-experiencing-the-metaverse/) [![](https://blog.imaginationtech.com/hubfs/Imported_Blog_Media/Ghostbusters-World-3.jpg)](https://blog.imaginationtech.com/love-harry-potter-wizards-unite-here-are-four-more-great-ar-games-that-run-great-on-powervr/) ## [Love Harry Potter: Wizards Unite? We look at four other AR games that run great on PowerVR](https://blog.imaginationtech.com/love-harry-potter-wizards-unite-here-are-four-more-great-ar-games-that-run-great-on-powervr/) [Mobile](https://blog.imaginationtech.com/tag/mobile) [AR](https://blog.imaginationtech.com/tag/ar) 2 min read There’s no doubt that Harry Potter: Wizards Unite sets a new standard for Augmented Reality gaming,... [Read more](https://blog.imaginationtech.com/love-harry-potter-wizards-unite-here-are-four-more-great-ar-games-that-run-great-on-powervr/) ### Subscribe to our blog ### Introducing E-Series GPU Imagination E-Series GPU IP breaks through the barriers of throughput, memory, and power at the edge.Built for next-gen AI, E-Series delivers high performance and adaptability across mobile, automotive, desktop, and consumer markets, avoiding the rigidity of fixed-function accelerators while retaining the flexibility of GPU programmability. [Learn more](https://www.imaginationtech.com/products/e-series/) [![](https://blog.imaginationtech.com/hubfs/Imported_Blog_Media/harry-potter-wizards-unite-feature_feature.jpg)](https://blog.imaginationtech.com/harry-potter-wizards-unite-on-powervr-review/) ## [Harry Potter: Wizards Unite on PowerVR review](https://blog.imaginationtech.com/harry-potter-wizards-unite-on-powervr-review/) [Mobile](https://blog.imaginationtech.com/tag/mobile) [AR](https://blog.imaginationtech.com/tag/ar) 2 min read JK Rowling’s world of wizardry and magic, aka Harry Potter: Wizards Unite, is the Augmented Reality... [Read more](https://blog.imaginationtech.com/harry-potter-wizards-unite-on-powervr-review/) ## [Smart glasses: The first wave of wearable and connected devices integrating Imagination IP](https://blog.imaginationtech.com/smart-glasses-first-wave-wearable-connected-devices-integrating-imagination-ip/) [AR](https://blog.imaginationtech.com/tag/ar) [IoT](https://blog.imaginationtech.com/tag/iot) 2 min read Over the past few months, we’ve seen a new wave of announcements related to the Internet of Things... [Read more](https://blog.imaginationtech.com/smart-glasses-first-wave-wearable-connected-devices-integrating-imagination-ip/) [1](https://blog.imaginationtech.com/tag/ar/page/1) » - Products - [GPU](https://www.imaginationtech.com/products/gpu/) - [CPU](https://www.imaginationtech.com/products/cpu/) - [AI](https://www.imaginationtech.com/products/ai/) - [Ethernet](https://www.imaginationtech.com/products/ethernet/) - [Ray Tracing](https://www.imaginationtech.com/products/ray-tracing/) - [Open Access](https://www.imaginationtech.com/products/open-access/) - [Design Optimization Kit](https://www.imaginationtech.com/products/design-optimisation-kit/) - [Product Finder](https://www.imaginationtech.com/products/catalog/) - Developers - [Developers](https://developer.imaginationtech.com/) - [PowerVR SDK and Tools](https://developer.imaginationtech.com/powervr-sdk/) - [Developer Downloads](https://developer.imaginationtech.com/downloads/) - [Developer Documentation](https://docs.imgtec.com/) - [Developer Forums](https://forums.imgtec.com) - About Imagination - [About Us](https://www.imaginationtech.com/about/) - [Career Opportunities](https://www.imaginationtech.com/careers/) - [Imagining a Sustainable Future](https://www.imaginationtech.com/imagining-a-sustainable-future/) - [Corporate Social Responsibility](https://www.imaginationtech.com/csr/) - [Imagination Leadership](https://www.imaginationtech.com/leadership/) - [Contact Imagination](https://www.imaginationtech.com/contact-us/) - Applications - [Automotive](https://www.imaginationtech.com/products/automotive/) - [Consumer](https://www.imaginationtech.com/products/consumer/) - [Desktop](https://www.imaginationtech.com/products/desktop/) - [Mobile](https://www.imaginationtech.com/products/mobile/) - News & Insights - [News](https://www.imaginationtech.com/news/) - [Resources](https://www.imaginationtech.com/resources/?query=resource&filter-language=english&filter-search=) - [Blog](https://blog.imaginationtech.com/) - [Events](https://www.imaginationtech.com/events/) - [Webinars](https://www.imaginationtech.com/webinars/) - [The Future of Automotive](https://www.imaginationtech.com/future-of-automotive/) - [University Programme](https://university.imgtec.com/) [linkedin](https://www.linkedin.com/company/imgtec) [twitter](https://twitter.com/imaginationtech) [facebook](https://www.facebook.com/imgtec/) [youtube](https://www.youtube.com/user/Imgtec/) [github](https://github.com/powervr-graphics) ![Imagination](https://blog.imaginationtech.com/hubfs/Imagination_December2019%20Theme/Images/Footer%20Logo.svg) © Imagination Technologies Limited. 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