--- title: Imagination Blog | Robin Britton description: Robin Britton is a software engineer on the demo team at Imagination, developing demos for a wide range of platforms and markets, including mobile, automotive, and home. His work covers both graphics and AI IP and a range of use cases, from gaming and smart TV UIs to satellite navigation and driver monitoring, as well as showcasing Imagination's low-level IP features such as texture compression and functional safety. --- [![Imagination](https://blog.imaginationtech.com/hubfs/Imagination_December2019%20Theme/Images/Header%20Logo%20White.svg) ![Imagination](https://blog.imaginationtech.com/hubfs/Imagination_December2019%20Theme/Images/Header%20Logo%20Black.svg)](https://blog.imaginationtech.com/) - [Products & Solutions](https://www.imaginationtech.com/products/) - [GPU](https://www.imaginationtech.com/products/gpu/) - [CPU](https://www.imaginationtech.com/products/cpu/) - [AI](https://www.imaginationtech.com/products/ai/) - [Ethernet](https://www.imaginationtech.com/products/ethernet/) - [Ray Tracing](https://www.imaginationtech.com/products/ray-tracing/) - [Automotive](https://www.imaginationtech.com/products/automotive/) - [Consumer](https://www.imaginationtech.com/products/consumer/) - [Desktop](https://www.imaginationtech.com/products/desktop/) - [Mobile](https://www.imaginationtech.com/products/mobile/) - [Product Finder](https://www.imaginationtech.com/products/catalog/) - [Developers](https://developer.imaginationtech.com/) - [News & Insights](https://www.imaginationtech.com/news/) - [Newsroom](https://www.imaginationtech.com/news/?query=news&filter-language=english&filter-search=) - [Resources Hub](https://www.imaginationtech.com/resources/?query=resource&filter-language=english&filter-search=) - [Blog](https://blog.imaginationtech.com/) - [Events](https://www.imaginationtech.com/events/) - [Webinars](https://www.imaginationtech.com/webinars/) - [University Programme](https://university.imgtec.com/) - [中文社区](http://imgtec.eetrend.com/) - [Company](https://www.imaginationtech.com/about/) - [About Us](https://www.imaginationtech.com/about/) - [Diversity, Equity and Inclusion](https://www.imaginationtech.com/diversity-equity-and-inclusion/) - [Imagining a Sustainable Future](https://www.imaginationtech.com/imagining-a-sustainable-future/) - [Corporate Social Responsibility](https://www.imaginationtech.com/csr/) - [Leadership Team](https://www.imaginationtech.com/leadership/) - [Contact Us](https://www.imaginationtech.com/contact-us/) - [Careers](https://www.imaginationtech.com/careers/) - [Work at Imagination](https://www.imaginationtech.com/careers/) - [Life at Imagination](https://www.imaginationtech.com/careers/life-at-imagination/) - [Hybrid Working](https://www.imaginationtech.com/careers/hybrid-working/) - [Early Careers](https://www.imaginationtech.com/careers/early-careers/) - [Search Jobs](https://www.imaginationtech.com/careers/vacancies/) - [Products & Solutions](https://www.imaginationtech.com/products/) - [GPU](https://www.imaginationtech.com/products/gpu/) - [CPU](https://www.imaginationtech.com/products/cpu/) - [AI](https://www.imaginationtech.com/products/ai/) - [Ethernet](https://www.imaginationtech.com/products/ethernet/) - [Ray Tracing](https://www.imaginationtech.com/products/ray-tracing/) - [Automotive](https://www.imaginationtech.com/products/automotive/) - [Consumer](https://www.imaginationtech.com/products/consumer/) - [Desktop](https://www.imaginationtech.com/products/desktop/) - [Mobile](https://www.imaginationtech.com/products/mobile/) - [Product Finder](https://www.imaginationtech.com/products/catalog/) - [Developers](https://developer.imaginationtech.com/) - [News & Insights](https://www.imaginationtech.com/news/) - [Newsroom](https://www.imaginationtech.com/news/?query=news&filter-language=english&filter-search=) - [Resources Hub](https://www.imaginationtech.com/resources/?query=resource&filter-language=english&filter-search=) - [Blog](https://blog.imaginationtech.com/) - [Events](https://www.imaginationtech.com/events/) - [Webinars](https://www.imaginationtech.com/webinars/) - [University Programme](https://university.imgtec.com/) - [中文社区](http://imgtec.eetrend.com/) - [Company](https://www.imaginationtech.com/about/) - [About Us](https://www.imaginationtech.com/about/) - [Diversity, Equity and Inclusion](https://www.imaginationtech.com/diversity-equity-and-inclusion/) - [Imagining a Sustainable Future](https://www.imaginationtech.com/imagining-a-sustainable-future/) - [Corporate Social Responsibility](https://www.imaginationtech.com/csr/) - [Leadership Team](https://www.imaginationtech.com/leadership/) - [Contact Us](https://www.imaginationtech.com/contact-us/) - [Careers](https://www.imaginationtech.com/careers/) - [Work at Imagination](https://www.imaginationtech.com/careers/) - [Life at Imagination](https://www.imaginationtech.com/careers/life-at-imagination/) - [Hybrid Working](https://www.imaginationtech.com/careers/hybrid-working/) - [Early Careers](https://www.imaginationtech.com/careers/early-careers/) - [Search Jobs](https://www.imaginationtech.com/careers/vacancies/) × # Robin Britton [![](https://blog.imaginationtech.com/hubfs/Imported_Blog_Media/pvric_blog_cubemap_small.png)](https://blog.imaginationtech.com/reducing-bandwidth-pvric/) ## [Reducing memory bandwidth with PVRIC](https://blog.imaginationtech.com/reducing-bandwidth-pvric/) [Mobile](https://blog.imaginationtech.com/tag/mobile) 4 min read Thanks to increases in screen resolutions and ever more complex render pipelines, games and other... [Read more](https://blog.imaginationtech.com/reducing-bandwidth-pvric/) [![](https://blog.imaginationtech.com/hubfs/Imported_Blog_Media/EVS5a-1.jpg)](https://blog.imaginationtech.com/object-recognition-using-cnn-powervr/) ## [Object recognition using Convolutional Neural Networks on a PowerVR GPU](https://blog.imaginationtech.com/object-recognition-using-cnn-powervr/) [Mobile](https://blog.imaginationtech.com/tag/mobile) 3 min read This week at the Embedded Vision Summit in California we are showcasing our latest Convolutional... [Read more](https://blog.imaginationtech.com/object-recognition-using-cnn-powervr/) ### Subscribe to our blog ### Introducing E-Series GPU Imagination E-Series GPU IP breaks through the barriers of throughput, memory, and power at the edge.Built for next-gen AI, E-Series delivers high performance and adaptability across mobile, automotive, desktop, and consumer markets, avoiding the rigidity of fixed-function accelerators while retaining the flexibility of GPU programmability. [Learn more](https://www.imaginationtech.com/products/e-series/) [![](https://blog.imaginationtech.com/hubfs/Imported_Blog_Media/satnav-1.png)](https://blog.imaginationtech.com/vulkan-3d-satnav-app-powervr/) ## [Vulkan vs OpenGL ES for a 3D satellite navigation app on PowerVR](https://blog.imaginationtech.com/vulkan-3d-satnav-app-powervr/) [Automotive](https://blog.imaginationtech.com/tag/automotive) [Developers](https://blog.imaginationtech.com/tag/developers) 4 min read The PowerVR architecture is quick to support the latest technologies, and the Vulkan API is a case... [Read more](https://blog.imaginationtech.com/vulkan-3d-satnav-app-powervr/) [1](https://blog.imaginationtech.com/author/robin-britton/page/1) » - Products - [GPU](https://www.imaginationtech.com/products/gpu/) - [CPU](https://www.imaginationtech.com/products/cpu/) - [AI](https://www.imaginationtech.com/products/ai/) - [Ethernet](https://www.imaginationtech.com/products/ethernet/) - [Ray Tracing](https://www.imaginationtech.com/products/ray-tracing/) - [Open Access](https://www.imaginationtech.com/products/open-access/) - [Design Optimization Kit](https://www.imaginationtech.com/products/design-optimisation-kit/) - [Product Finder](https://www.imaginationtech.com/products/catalog/) - Developers - [Developers](https://developer.imaginationtech.com/) - [PowerVR SDK and Tools](https://developer.imaginationtech.com/powervr-sdk/) - [Developer Downloads](https://developer.imaginationtech.com/downloads/) - [Developer Documentation](https://docs.imgtec.com/) - [Developer Forums](https://forums.imgtec.com) - About Imagination - [About Us](https://www.imaginationtech.com/about/) - [Career Opportunities](https://www.imaginationtech.com/careers/) - [Imagining a Sustainable Future](https://www.imaginationtech.com/imagining-a-sustainable-future/) - [Corporate Social Responsibility](https://www.imaginationtech.com/csr/) - [Imagination Leadership](https://www.imaginationtech.com/leadership/) - [Contact Imagination](https://www.imaginationtech.com/contact-us/) - Applications - [Automotive](https://www.imaginationtech.com/products/automotive/) - [Consumer](https://www.imaginationtech.com/products/consumer/) - [Desktop](https://www.imaginationtech.com/products/desktop/) - [Mobile](https://www.imaginationtech.com/products/mobile/) - News & Insights - [News](https://www.imaginationtech.com/news/) - [Resources](https://www.imaginationtech.com/resources/?query=resource&filter-language=english&filter-search=) - [Blog](https://blog.imaginationtech.com/) - [Events](https://www.imaginationtech.com/events/) - [Webinars](https://www.imaginationtech.com/webinars/) - [The Future of Automotive](https://www.imaginationtech.com/future-of-automotive/) - [University Programme](https://university.imgtec.com/) [linkedin](https://www.linkedin.com/company/imgtec) [twitter](https://twitter.com/imaginationtech) [youtube](https://www.youtube.com/user/Imgtec/) [github](https://github.com/powervr-graphics) ![Imagination](https://blog.imaginationtech.com/hubfs/Imagination_December2019%20Theme/Images/Footer%20Logo.svg) © Imagination Technologies Limited. All rights reserved. - [Privacy Policy](https://www.imaginationtech.com/privacy/) - [Use of Cookies](https://www.imaginationtech.com/cookies/) - [Terms of Use](https://www.imaginationtech.com/terms/) - [Trademarks](https://www.imaginationtech.com/trademarks/) - [Quality Policy](https://www.imaginationtech.com/quality-policy/) [linkedin](https://www.linkedin.com/company/imgtec) [twitter](https://twitter.com/imaginationtech) [youtube](https://www.youtube.com/user/Imgtec/) [github](https://github.com/powervr-graphics)